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CHARLES ADELMAN

Technologist • Software Architect • Experiential Designer

Welcome to my portfolio. Here you'll discover a collection of projects, innovations, and experiences spanning technology, film, and immersive design that I've been fortunate to create over the years.

Sonic Prime Experience
Creative Media Awards 2023 Winner Sonic Prime Logo

Enter the Shatterverse NHL Experience

Award-winning live experiential brand activation created through the partnership of Netflix, Infillion, the NHL and MediaHub. An immersive journey combining AR technology with live event production.

MY PHILOSOPHY

You only get one life

My life has taken me on many journeys.
From filmmaker to technology development, I have been fortunate to have experiences and memories to last a lifetime.
Charles Adelman - My Philosophy
Consumer Adoption: When Will the Metaverse Go Mainstream? - Charles Adelman Article

Consumer Adoption: When Will the Metaverse Go Mainstream?


The annual Consumer Electronics Show (CES) in Las Vegas is guaranteed to be a sensory overload of tech trends from virtual reality to mobile apps – and some of it might seem like it’s too good to be true. What do advertisers and marketers really need to know about? As a company built for the connected future, Infillion has an eye for the latest consumer technology trends and how they will impact the advertising landscape. Join us for a fact- and trend-filled presentation (with plenty of time for Q&A) about what we saw at CES 2023 and where we believe marketers’ priorities should be this year and beyond.

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Explore My Work

Software

Software | IT | Product

Platforms, architectures, and innovations I've built and led.
Production

Events | Production | Design

Film, live events, and experiential productions.
Patents

Patents

Registered innovations and intellectual property.
Media

Media

Press coverage, interviews, and appearances.

WHAT INSPIRES
AND DRIVES ME

• My family
• People who break the mold
• Mentoring technologists, designers and filmmakers
• Making a difference in the world
• Nonprofits and foundations
• Next-gen media technology
• Anything dealing with SPACE
Inspire Background

Career Timeline

CEO | Co-founder @ XRDNA
Mar 2023 - Present
  • Overseeing corporate management and technology development of the XRDNA addressing system + M.O.E. AI/AR platform
  • Spatial computing patent inventor
  • Go-to-market strategy
VP Business Transformation & Innovation @ Infillion
Oct 2021 - Feb 2023
  • Led new technology initiatives around AR, VR, gaming, geolocation, Web 3.0, Metaverse
  • Immersive Ad Units for Gaming (Roblox), AR (Niantic/8th Wall), VR (Unity/Meta Quest)
  • Interoperable ID for Advertising Data and Consumer Consent
  • OOH Immersive Experience w/NHL (Netflix's Sonic Prime)
Chief Technology Officer @ BrandRep
Jan 2018 - Oct 2021
  • Management and architecture of CRM/ERP, API integrations, ad and website products
  • Multi-team management: developers, UI/UX, engineers, IT, and support
  • FinTech - Financial technologies, processing & payroll
Founder | CTO | CEO @ Atlys, Inc.
Apr 2010 - Dec 2017
  • OTT & SVOD platforms - Broadcasting, CDN, content distribution/monetization
  • AdTech (AdKinetix) - Advertising platform architecture
  • Spatial Computing (SoftSpace Labs) - Patent and system design
Event/Keynote Producer | Director @ Thomson Reuters
Mar 2011 - Jun 2015
  • Produced Elite conferences, keynotes and experiences
  • Advised on social network technology for legal software divisions
Founder | President @ Anthem Digital | Anthem Pictures
Apr 2001 - Jan 2010
  • Business development, technology, marketing, content distribution
  • Distribution of 100+ feature films and television series